Engineering Excellence Since 1997
From our base in Jebel Ali Free Zone, Dubai, we connect industries across the Middle East with world-class solutions providers from Europe, Asia, and the Americas.
A Legacy of Industrial Partnership & Technical Excellence
Alzar FZE was established in 1997 in the Jebel Ali Free Zone, Dubai, with a singular mission: to identify and bring together the world's finest industrial solutions providers for manufacturers across the Middle East, Africa, and Asia.
With more than three decades of industrial experience prior to our establishment, our founding team embarked on a rigorous journey of selecting world-class partners in the Ceramics, Glass & Aluminum, Cement, and Machinery sectors. Every partnership was forged through extensive market research, technical evaluation, and a commitment to long-term value creation.
Today, we represent 13+ leading manufacturers from Germany, China, India, Hungary, Switzerland, Mexico, and Italy. Our role extends beyond distribution — we serve as your technical partner, providing engineering consulting, product customization, and ongoing support to ensure your operations achieve peak performance.
As your partner, we consider ourselves part of your business. Our team of committed, well-educated engineers ensures that you receive not only quality products but also quality advice — helping you make informed decisions that directly impact your bottom line.
Jebel Ali Free Zone
Our Mission
To be the trusted bridge between world-class industrial manufacturers and the growing markets of the Middle East, Africa, and Asia. We are committed to delivering not just products, but complete solutions that improve our clients' manufacturing performance, reduce operational costs, and enhance product quality through expert engineering consulting and carefully curated partnerships.
Our Vision
To be recognized as the premier engineering consulting partner in the region, known for our unwavering commitment to quality, technical expertise, and the long-term success of every client we serve. We envision a future where every manufacturer in our markets has access to the same world-class technology and solutions available anywhere in the world.
What Sets Us Apart
Since 1997, these core principles have guided every partnership, every project, and every recommendation we make.
Partnership First
We consider ourselves part of your business, ensuring we add value directly to your bottom line through committed, long-term collaboration.
Quality Without Compromise
Every partner and product undergoes rigorous evaluation. We represent only manufacturers who maintain international quality certifications.
Tailored Solutions
We provide custom-designed products and services specifically engineered for your unique manufacturing requirements and operational challenges.
Global Reach, Local Expertise
With partners from Germany, China, India, Switzerland, Mexico, and Italy, we bring global solutions managed from our Jebel Ali Free Zone hub.
Expert Engineering Team
Our committed, well-educated engineers deliver not just products, but expert technical advice to optimize your manufacturing processes.
Proven Track Record
Since 1997, we have built lasting relationships with manufacturers across the Middle East, Africa, and Asia through consistent delivery of results.
Strategically Located in Jebel Ali Free Zone
Our headquarters in the Jebel Ali Free Zone — the world's largest free zone and home to over 8,700 companies — provides us with unmatched access to global shipping routes, duty-free operations, and proximity to major industrial hubs across the Middle East.
Ready to Improve Your Industrial Performance?
Let our team of experienced engineers connect you with the right solutions for your ceramics, glass & aluminum, cement, or machinery needs.